Hi all...
People in the scheduling unit told me that I'll teach DRM5 for Fashion Merchandising and Retail Operation 2, DRM3 for Retail Operation 1 with Pn Haslina Yusof and Consumer's Club (Co-curriculum). So get ready for another adventure with me because Im going to try to train you to be great supervisors who can manage your own businesses. Here are the summary of Retail Operation 1 and Retail Operation 2.
Semester 5 students, please note that as you read the summary for Retail Operation 2, there are repetition of what you've learned during Retail Operation 1. This is because, this time you have to expand and use your knowledge and apply in it in YOUR OWN store and run the store YOURSELVES...
All the best... ;o)
RETAIL OPERATION 1
1.0 STORE DESIGN AND LAYOUT
This topic emphasis on stores interior and exterior as well as layout guidelines and display. It includes store image and atmosphere, physical structure, layout patterns, guidelines, layout patterns, allotting space and merchandise placements.
2.0 RETAIL INFORMATION SYSTEM
This topic provides students with recent uses of technology and supply chain management.
3.0 INVENTORY MANAGEMENT
This topic introduces students with recent inventory management and stock control. It also gives a basic knowledge on controlling stock shortage.
4.0 MERCHANDISE HANDLING
This topic covers merchandise strategy which involves identifying loading platforms, area equipment as well as checking and making procedures, storage and security measures.
5.0 PRICING
This topic discuss elements on pricing decisions. It also indicates common pricing policies followed by retailers incuding pricing terminologies, factors influencing pricing strategies, pricing tactics and price.
6.0 PROMOTION
This topic gives students on basic retail promotion such as advertisement and sales promotion strategies. It covers various advertisement techniques such as institutional , promotional, combination and coperative advertisements. The topic also covers rationales and types of sales promotion.
RETAIL OPERATION 2
1.0 STORE DESIGN AND LAYOUT
This topic covers interior and exterior store design as well as the arrangement of displays. Students will also be exposed to space management design and visual merchandising.
2.0 STORE MANAGEMENT
This topic introduces students to management of stores as well as managers responsibilities. Topic on how to meet the sales target will also be emphasized.
3.0 SOURCING OF MERCHANDISE MANAGEMENT
This topic emphasizes on how to analyze, contacting, and negotiating with vendors.
4.0 PROMOTION
In this topic students will be exposed to the promotional tools used in retailing such as posters, PWP, POP, GWP and brochures.
5.0 ANALYSIS OF STORE PERFORMANCE
This topic provides students with analytical tools of store performance which include ABC Anaysis, GMROI, productivity area and sales performance.
what is consumer's club?
ReplyDeleteare we still having co-cu for next sem?
im confused. explaination pretty pleasee :)
Co-curriculum is just for Sem 1 and 2... Sem 3 students will not have any co-cu module anymore... Consumer's Club is my club, just for Sem2 students only
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